The project of ShuQi was part of the China Hardware Innovation Camp at HEAD–Genève, in collaboration with the École Polytechnique Fédérale de Lausanne.

China Hardware Innovation Camp is a 10-month program to transform an idea into a connected device by working within an interdisciplinary team of students with business, design, and engineering background from Switzerland, and then manufacturing the working prototype on the ground in Shenzhen, China.

Team: Axel Collet (HEPIA), Tabea Estermann (HEG), Loïc Fankhauser (HEAD), Julia Racsko (HEAD), Adrien Taboada Cid (HEPIA)

ShuQi

Project goal

Nowadays we are always packing and unpacking bags for the office, the gym or the airport. How might we make daily packing less of a hassle to spend less time and energy on our objects?

Nowadays we are always packing and unpacking bags for the offiice, the gym or the airport. How might we make daily packing less of a hassle to spend less time and energy on our objects?

After defining the problem our team wanted to work on, we have set out to conduct needfinding interviews. The findings were grouped together into 3 personas based on the different motivations we have uncovered.

Research

Project goal

After defining the problem our team wanted to work on, we have set out to conduct interviews about current packing routines, people’s relationships with their bags and the objects they carry in them. These interviews were conducted by Tabea, who brought the business skills to the group, and myself. Then as the whole team, we grouped all of our findings initially into 3 personas (and 3 value proposition canvases) based on the different motivations we have uncovered.

We also summarized our findings in a user journey map to define the possible touchpoints for our future product: a device that lives in your bag, scans what you already have there, and reminds you of the things you still need.

Personas
User journey map of ShuQi

In March, our engineers were busy making the prototype: connecting the RFID stickers to the device, the device’s Bluetooth communication to an Android app, while also creating a PCB for all the necessary components). At the same time, us designers turned to the brand design and the story of our pitch.

While looking for a good symbol or metaphor, we found Clark’s nutcracker, a bird that remembers the exact location of seeds that it has hidden during the summer, even if these seeds are now covered with a meter of snow.

ShuQi was born.

CHIC154
new persona Clark

Our solution

ShuQi emerged alongside with the last persona, Clark, who was assembled from existing and some new interviews. Clark, just like the little nutcracker, also needs to remember many things, since he has different centres of life: an interesting and demanding business career, small kids and he is also a musician.

However, unlike his namesake, he cannot even keep 10 things in his head. Last week, he forgot to bring a cable with him on stage. Which is why Clark downloaded ShuQi to better organize his life!

Clark receives ShuQi together with an initial set of 10 RFID stickers that he can put on any of his objects–ShuQi will watch whether these items are surely in the bag. When Clark has used all his 10 initial stickers, he can order a new set through the application.

The functions that Clark needs are lists for all the things that he will need on stage, on a meeting, or on the playground, then either attach such a list to a date in the calendar or just check them whenever needed.

shuqi schema
check objects in the bag
Attach a sticker

ShuQi is designed after the bird and can find a home in any bag. It can detect all the stickers with UHF RFID technology in a range of 30 centimeters. Since the RFID stickers have no energy, only the central device needs occasional charging. To extend the battery life, the device sleeps quietly in the bag and only wakes up when it receives an order from the phone via Bluetooth. This way, the battery can hold up to 2 weeks and is charged through an USB-C connection.

shuqi tech spec
A3

Clark can now can leave his home or offiice with no worries!

Shuqi project's brand logo

The documentation of our progress in Switzerland was documented in a blog. Here are the links to selected posts:

The first steps // Starting the user research // Product and brand design // An average week for the team

Our journey in Hong Kong and Shenzhen is documented here.

Many thanks to our supervisors and coordinators: René Beuchat, Alexandre Caboussat, Claudio Colucci, Nicolas Montandon, Lysianne Léchot-Hirt, Camille Scherrer and Gordan Savičić.

The documentation of our progress in Switzerland was documented in a blog. Here are the links to selected posts:

The first steps // Starting the user research // Product and brand design // An average week for the team

Our journey in Hong Kong and Shenzhen is documented here.

Many thanks to our supervisors and coordinators: René Beuchat, Alexandre Caboussat, Claudio Colucci, Nicolas Montandon, Lysianne Léchot-Hirt, Camille Scherrer and Gordan Savičić.